Archives: Rapporter - Schibsted for business Archives: Rapporter - Schibsted for business

Reports from Schibsted

Schibsted Synergy Study

In this study we identify the key factors behind successful display advertising. Through insights in which elements drive conversion, we can analyze how unique frequency…

Political advertising

In this study we take a closer look at news media as a channel for political advertising. The study also dives in to the strategic…

Schibsted Data Study

A study conducted by Schibsted together with GroupM, Acceleration. Based on the change in the market and the phasing out of third-party cookies.The aim is…

Streaming Report 2022

Autumn is a growth season for subscription-based streaming services that offer a range of films, series and documentaries.No wonder it is also the season when…

Communication in Times of Crisis and Change

The main purpose of this survey and analysis is to show how Swedes think about consumption in general and consumption linked to sustainability in particular.In…

News Media and the Digital Customer Journey

In this study, we have looked at how the news media channels stand in the digital buying price and whether the advertisers have a fair…

Nyhetsmedier och den digitala kundresan