In this study, we take a closer look at the Swedish subscription-based streaming market, which offers a range of films, series, sports and documentaries. Based on 1,300 interviews, we report on the streaming services’ familiarity, advertising revenue and what builds preference, creates commitment and loyalty in a competitive market.
Abridged version of a survey from Schibsted on Swedes’ views of the housing market, with a special focus on new construction. The survey also examines…
In this year’s industry study on wine, we address questions such as which wine bottle designs appeal to Swedes, as well as their attitude towards…
A survey on how donors are influenced by global circumstances and the importance of recognition when emotions play a significant role in communication.
