What is Creative Upload?

Creative Upload is a feature within Admarket, Schibsted’s self-service tool, designed to make uploading materials for IO-booked campaigns smooth and straightforward. The platform supports formats such as display, content display, and soon also video. Instead of sending materials to AdOps, advertisers can upload them directly via the platform. Starting February 1st 2025, all uploads will be done digitally through Creative Upload in Admarket.

3 great reasons to use Creative upload

1. Digitalisation and simplicity
   An improved workflow and smoother customer journey. The tool provides better oversight of all campaigns and their associated materials, with clear specifications gathered in one place. It’s easy to track files, versions, and deadlines.
   
2. Efficiency and reduced administration
   Anyone on the team can upload materials for any campaign. The tool features automated quality control, offering immediate feedback on whether materials are approved, replacing and streamlining the manual process of uploading campaign assets.
   
3. Increased flexibility
   Enjoy greater flexibility by being able to change or replace materials up to one workday before the campaign launch, compared to the previous three working days. You can also upload multiple materials, with some active and others passive, making adjustments during the campaign effortless. This saves time and shortens the gap between delivery and publication.

“Admarket Creative Upload is a convenient way to deliver materials for our campaigns at Schibsted. It provides a quick overview of the required ad formats along with detailed specifications. After uploading, you can immediately see if the materials comply with guidelines and safe zones. I appreciate the simple interface and the prompt feedback on any questions, as well as the email confirmation that the campaign is ready to launch. A time-efficient and sleek solution.”

Josefin Berlin
Head of Ad Operations at Bizkit Havas

“We work in many different systems, and having the ability to upload materials ourselves and implement tracking tags makes implementation smooth and gives us great control. Receiving immediate feedback from AdOps about the materials is also a seamless process when we handle a lot of materials for many different clients and campaigns.”

Amanda Werner
Digital Specialist at Scream Gothenburg

How do I book my campaign?

1. Booking
   Your Client Manager at Schibsted books your purchased campaign.
2. Ad Material Upload
   a) Log in or create an account in Admarket.
   b) Upload your ad materials no later than one workday before the campaign launch.
3. Finalisation
   Schibsted AdOps reviews and approves your uploaded materials.
4. Campaign Launch
   Advertisers can manage active and passive materials for easy adjustments during the campaign.
5. Reporting
   Advertisers have full visibility and live reporting for their campaigns.

How does Creative upload work? Step by step.

Exceptions for Materials Supported by Creative Upload

Need help getting started?

Click here to access Admarket, where you can register and start using Creative Upload.

In Admarket, you’ll also find Schibsted’s support chat, where AdOps is ready to assist you.

Your Client Manager at Schibsted and the support team are here to guide you every step of the way.